This California Privacy Policy (this "Privacy Policy") applies to Hometown America, L.L.C., a Delaware limited liability company ("Hometown America"), and each of its affiliates listed on Appendix A attached (such affiliates, together with Hometown America, the "Hometown Parties"). These provisions are only applicable to California residents, consumers, affiliates, and employees (collectively known as "Hometown California").
This Privacy Policy is in addition to our Consumer Data Protection/Privacy Policy for all states, which can be accessed by clicking "Consumer Data Protection/Privacy Policy" at Hometown America’s website at https://www.hometownamerica.com/Privacy-Policy/. This California Privacy Policy is intended to comply with the California Consumer Privacy Act, California Privacy Rights Act ("CPRA"), and applicable regulations (together the "CPRA").
It is important that you understand this California privacy policy, together with any other privacy notices we may provide on specific occasions when we are collecting or processing personal information about you, so that you are aware of how and why we are using such information. If you have any questions about this privacy policy or our Information Practices, please contact us at 1-877-763-7543 and request to speak with the Chief Privacy Officer or Privacy@HometownAmerica.com.
If you wish to access this California privacy policy in an alternate format or require an accommodation to access this privacy policy, please contact us at Privacy@HometownAmerica.com.
We collect, use, retain, and share your personal information in accordance with certain data privacy and data protection principles. Specifically, the personal information we collect about you is:
If we intend to collect, use, retain, or share your personal information for any purpose that is incompatible with the purposes for which your personal information was collected, we will obtain your consent to do so.
For the purposes of this privacy policy, "personal information" means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.
We collect, receive, use, and retain personal information for the following purposes. However, we do not:
The categories of Personal Information we have collected during the previous twelve months include:
| Categories of Personal Information Collected | Sources of the Personal Information | Purposes for Collecting the Personal Information | Retention Period for the Personal Information |
|---|---|---|---|
| Identifiers such as name, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name, or other similar identifiers. | You, analytics tools, social networks, our service providers, and business partners. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees, or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Protected categories such as race, color, national origin, religion, gender, disability, age, citizenship status, marital status, and gender identity. | You, analytics tools, social networks, our service providers, and business partners. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Sensitive Personal Information, such as social security number; driver’s license number; state identification card number; passport number; precise geolocation; racial or ethnic origin; biometric information used to uniquely identify the individual. | You, analytics tools, social networks, our service providers, and business partners. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Internet or other electronic network activity information, such as browsing history, search history, and information regarding your interaction with an internet website, social media site or application. | You, analytics tools, social networks, our service providers, and business partners. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Geolocation information. | You, your computer or mobile device, our service providers and business partners. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Audio, electronic, visual, thermal, or similar information. | You, our recording devices. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees, or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Professional or employment-related information such as job title; business address; business email address. | You, analytics tools, social networks, our service providers, and business partners. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. | You, our service providers, and business partners. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
| Inferences drawn from the personal information collected. | Personal information collected about you. | To perform a contract with you, or provide those Services you have requested; to aid in detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity; to comply with applicable laws, to perform background, credit, and other inquiries to determine suitability for leasing, renting, or purchasing; to conduct our business relationship with you and to offer quality products and services that customers seek; to identify individuals interested in contact from Hometown America; to induce individuals to lease, rent or buy real property; to process rents, fees or other charges; to ensure compliance with lease documents, including associated documents such as Community Rules and Regulations; exercise and defend our legal rights; and other short-term transient use. | As long as necessary to fulfill the purposes for the collection. Generally, personal information is retained for the duration of our relationship with you, plus any legally required record or data retention period and/or any period of time necessary to exercise our legal rights. |
We may disclose your personal information to the following categories of recipients, including for the business purposes described above:
As a California resident, you have the following privacy rights regarding your personal information:
You can exercise your right to know, delete, or correct your Personal Information by clicking Right to Know, Delete or Correct and completing and submitting the webform, calling 1-877-763-7543 and requesting to speak with the Chief Privacy Officer, or emailing us at Privacy@HometownAmerica.com. To protect the security of your personal information, we will require you to verify your identity by providing us with identifying information such as your personal email address, personal telephone number, home address, and/or other information that we can match with the personal information we have already collected about you to verify your identity.
You may use an authorized agent to exercise your right to know, delete, or correct your Personal Information. We will require your authorized agent to provide us with either (1) a power of attorney authorizing the authorized agent to act on your behalf or (2) your written authorization permitting the authorized agent to request access to your personal information on your behalf. Further, we will require you or your authorized agent to provide us with identifying information to verify your identity. We may also require you to either verify your own identity directly with us or directly confirm with us that you provided the authorized agent permission to submit the request.
While no data security system can fully protect personal information from unauthorized data breaches, we have implemented reasonable safeguards and controls, consistent with its legal obligations under California and other local, state, and federal laws. The Company is committed to:
All our data is stored in written or electronic form on our servers and computers and in various physical locations. We maintain physical, electronic, and procedural safeguards to protect your personal information from misuse, unauthorized access or disclosure and loss or corruption by computer viruses and other sources of harm. We restrict access to personal information to those staff members of the Company and our service providers who need to know that information for the purposes identified in our privacy policy and privacy notices.
We have put in place procedures to deal with any suspected data security breach and will notify you and any applicable regulator of a suspected breach where we are legally required to do so.
The Company does not collect, sell, or share personal information for individuals under the age of 16.
As we strive to improve our practices, we may revise the Company’s privacy policy from time to time. This privacy policy is not a contract, and we reserve the right to change this policy at any time and to notify you of those changes by posting an updated version of this policy. It is your responsibility to check this policy from time to time for any changes.
This privacy policy was last updated on January 1, 2026.
If you have any questions or would like further information regarding this privacy policy or our privacy practices, please contact us at:
*Entities marked with an asterisk (*) operate, or own interests in entities that operate within and outside of California. The California Privacy Policy is applicable to California residents, consumers, affiliates, and employees of these entities. The Consumer Data Protection/Privacy Policy applies to residents, consumers, affiliates, and employees of these entities outside of California.